The project entitled In Good Hands from the Start helps families with children under the age of three years who have serious health problems or other disadvantages. It exists thanks to the Lidl retail chain and its cooperation with the Pontis Foundation as well as the Lidl customers, who contribute to a good cause by purchasing nappies.

For every pack of Lupil brand nappies sold, Lidl donates 10 cents to those who are most in need. They support one family per week. The form of aid takes into account the individual needs and situation of each family.